"A Great Quote From A Great Coach "

By Joel Albrizio, President, Adlife Marketing & Communications

"Become A Better You, A Better Company...Develop Your Brand"

In every business and in each of our lives we get up every day and determine who and what we are. Every day we have the opportunity to shape that outcome. Our goal is to help you and your company develop a better brand....a clearer message.

"Zombie Stores Without Much Service"​

By Joel Albrizio, President, Adlife Marketing & Communications

What Is The Big Deal About Customer Service...Is This Important To Customers?

Retail supermarket customers love customer service. So why don't supermarket retailers everywhere just spoil their customers with customer service? Guess what, they do not not have the imagination, the time or the technology.

"365"​ BY WHOLE FOODS!

By Joel Albrizio, President, Adlife Marketing & Communications

Whole Foods..."365" Branding Simplicity Through Digital!

"Whole Foods Needs & Finds A New Twist In 365"

It seems when Whole Foods looked for a new go to market strategy Whole Foods wanted to incorporate a digital intellect. So was it digital first and a supermarket concept to be built around it or was it to be a supermarket proved digitally interesting through sales building efforts.

PATRIOTS STEELERS PLAYOFF SUNDAY

By Joel Albrizio, President, Adlife Marketing & Communications

For those of us who lead real lives and go to work everyday every once in a while there is something that gets your attention. This week that attention for me is the Steelers Patriots playoff game!

PATRIOTS & FALCONS IN "SUPER BOWL 51"​

By Joel Albrizio, President, Adlife Marketing & Communications

OK, Let's Be Serious I Am A Fortunate Patriots Fan For Over A Decade!

The Patriots & the Falcons have a lot to be proud of. Both have had great seasons and not by accident will face each other in Super Bowl "51".

PUBLIX...."RETAIL SALES ARE STILL KING"​

By Joel Albrizio, President, Adlife Marketing & Communications

Publix Supermarkets Understands How To Grow Retail Sales...Get Selling!

While it seems simple most supermarket retailers don't spend enough time selling. There are supermarkets that feel they are better at buying and some supermarkets that feel they are better at selling. Publix understands selling, they really get it.

Sell Dimes For A Nickel? Albertsons Says No!

By Joel Albrizio, President, Adlife Marketing & Communications

"Albertsons & Price Chopper Agree To End Acquisition Discussions"

Albertsons and Price Chopper have decided to end formal discussions pointed toward an eventual acquisition of Price Chopper. Albertsons like many of the possible retail food suitors soon realized Price Chopper has headed in a direction requiring a larger investment than the accompanying retail food giants market share deserved.